- Creators who are part of YouTube’s Partner Program can earn money from ads on their videos.
- This is a reliable source of income to influencers of many sizes, who earn 55% of a video’s ad revenue.
- Here’s how much 16 YouTubers get paid each month from their videos.
One of the primary ways that YouTubers get paid is through the YouTube Partner Program (YPP), which pays creators a share of the ad revenue earned from their videos.
Influencers can earn 55% of a video’s ad revenue if they are part of YPP. To qualify for the program, they must have amassed 1,000 subscribers and 4,000 hours of watch time on their long-form videos. As part of YPP, creators can also earn money through subscriptions and channel memberships.
Starting next year, short-form creators who have 1,000 subscribers and 10 million views in 90 days will also be able to earn a share of ad revenue from Shorts.
YouTubers are paid monthly by the platform. They are given estimated earnings over the course of a month and then, at the start of the following month, their pay is finalized and posted to their balance.
A number of factors determine how much a creator makes from ad revenue, including how many views their videos get and the topics of their content. Certain content niches, like personal finance, are valuable to advertisers, who see those audiences as attractive customers. Readmore